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Altec

Date completed

2023

Deliverables

Brand Identity, Social Media

Business

Dental Implantology Clinic

Altec is a laboratory specializing in customized, high-quality dental prostheses. Founded in 2000, the laboratory was created with the purpose of bringing together diverse laboratory skills to fully meet the needs of dental professionals.

The challenge involved rebranding Altec, ensuring continuity in the visual identity of the two other companies in the same group: Inova and Atlântico, both specialized in the dental field and focused on creating personalized, high-quality solutions.

To ensure visual harmony among the group’s brands, a color palette was chosen to connect them, incorporating the main green of Inova and the distinctive green of Atlântico.

The symbol was inspired by the anatomy of dental prostheses and the details found in the molds that replicate the texture of teeth. This symbol reflects the precision and personalization associated with Altec's work.

Img. 1
Brand Stationery

Img. 1
Brand Stationery

The chosen typography features geometric lines, conveying a serious yet modern tone. Its complete font family ensures flexibility and visual harmony across contexts like web, signage, and corporate materials.

Project for

Axon Creative Studio